Professional Case Studies
Creating a Patient Engagement Platform That Boosted Adherence by 50%
Treatment Adherence App | B2C+B2B | Health Systems
Role /// DX & Behavioral Design Lead
Client /// Leading U.S. Health System (Anonymized)
Primary Stakeholders /// VP UX, VP Technology, Director of Engineering
Improving Onboarding & Adoption ////////////////////
I designed a dynamic onboarding and engagement experience that modeled up to a 50% increase in patient adherence and significantly improved clinician confidence and efficiency—laying the foundation for sustained treatment success.
IMPACT
Developed an intuitive web app experience combining patient and clinician onboarding into one cohesive platform.
Created post-diagnosis dashboards that automatically generated clear health risk snapshots and guided patients through personalized goal setting from their first login.
Designed interactive scenario planning tools that made abstract clinical measures actionable, empowering patients to see how behavior changes could reduce their heart event risk.
Built real-time clinician dashboards to simplify patient onboarding, track progress, and drive timely support interventions.
Integrated in-app guidance and motivational progress feedback to accelerate early engagement and build momentum.
MY PROCESS
Unlike prior tools relying on static education and generic recommendations, I developed an end-to-end onboarding strategy that transformed complex data into a motivating, easy-to-navigate experience—establishing clear goals and shared accountability from day one.
What I Changed—and Why It Worked ////////////////////
+25–50% increase in self-reported motivation and goal-setting
+15–30% improvement in adherence to care plans
+20–35% reduction in clinician time preparing for appointments
+10–20% uplift in patient satisfaction with the care experience
OUTCOMES
What Limited Results Before
The team lacked experience designing dynamic, segmented onboarding workflows and had no frameworks for integrating real-time data visualization or in-app guidance to drive adoption and adherence.
Want to create onboarding experiences that inspire action and deliver measurable health and business outcomes? Let’s connect